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AirAsia advocates for liberalized aviation in ASEAN amid market challenges

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  • AirAsia's push for liberalization highlights the tension between national protectionism and open competition in ASEAN's aviation sector.
  • A more open aviation landscape could lead to lower airfares, improved service quality, and increased regional connectivity.
  • Addressing talent retention and fostering collaboration in aviation education are crucial for the long-term growth of ASEAN's aviation industry.

AirAsia, the region's leading low-cost carrier, is making waves with its bold push for a more liberalized aviation landscape across the Association of Southeast Asian Nations (ASEAN). This move comes as the airline faces persistent challenges in expanding its operations, particularly in Singapore, highlighting a critical tension between national protectionism and the need for open competition in the aviation sector.

The ASEAN Aviation Landscape

AirAsia's operations currently span several major ASEAN countries, including Malaysia, Thailand, Indonesia, the Philippines, and Cambodia. However, the airline's repeated attempts to secure an operating license in Singapore have been met with rejection, raising questions about the true spirit of ASEAN integration and economic cooperation.

The situation in Singapore is particularly intriguing, given that the island state is home to only four air operator certificate (AOC) holders: Singapore Airlines Ltd, Jetstar Asia Airways Pte Ltd, Scoot Pte Ltd, and ST Engineering Defence Aviation Services Pte Ltd. This limited number of operators in a key ASEAN hub has sparked debate about market access and fair competition in the region's aviation industry.

The Case for Liberalization

AirAsia's group chief executive officer, Tan Sri Tony Fernandes, has been vocal about the need for a more open and competitive aviation ecosystem in ASEAN. He argues that consumers should have numerous options for flight services, which would lead to enhanced flight services and distinctive packages for travelers to choose from.

Supporting this view, Associate Professor Mohd Harridon Mohamed Suffian, an economist specializing in aviation and aerospace at Universiti Kuala Lumpur Malaysian Institute of Aviation Technology, emphasizes the benefits of an open market concept:

"The open market concept should be embraced by countries in ASEAN, where myriad flight options would be available to consumers, and the subsequent price battle would be regulated by market forces, which would benefit the consumers," he told Bernama.

This perspective aligns with the broader goals of ASEAN economic integration, which aims to create a single market and production base, fostering competitiveness and equitable economic development across the region.

Challenges and Opportunities

The push for liberalization is not without its challenges. National airlines often enjoy protected status in their home markets, which can make it difficult for foreign carriers to gain a foothold. This protectionist stance, while potentially safeguarding national interests in the short term, may hinder long-term growth and innovation in the aviation sector.

However, the potential benefits of a more open aviation landscape are significant. Increased competition could lead to:

  • Lower airfares for consumers
  • Improved service quality across airlines
  • Greater connectivity within the ASEAN region
  • Stimulated economic growth through increased tourism and business travel

The Singapore Conundrum

AirAsia's struggle to enter the Singapore market serves as a microcosm of the broader challenges facing aviation liberalization in ASEAN. Despite Singapore's reputation as a global aviation hub, its reluctance to grant AirAsia an operating license raises questions about the balance between protecting national interests and fostering regional integration.

Interestingly, the recent granting of a foreign operator permit (FOP) to BBN Airlines Indonesia, a cargo airline, by the Civil Aviation Authority of Singapore (CAAS) shows that there is some openness to foreign operators. This development may provide a glimmer of hope for AirAsia's future prospects in Singapore.

The Talent Retention Challenge

Another critical issue highlighted in the ongoing debate is the retention of skilled aviation professionals within ASEAN countries. The recent agreement between SIA Engineering Company (SIAEC) and Khazanah Nasional's subsidiary to lease hangars at Sultan Abdul Aziz Shah Airport in Subang has brought this issue to the forefront.

Tony Fernandes has called for transparency regarding SIAEC's recruitment of Malaysian Airlines Bhd's (MAS) engineering staff, indicating that less than 10% of SIAEC's new hires came from MAS's engineering arm. This situation underscores the need for ASEAN countries to develop strategies to retain their highly skilled aviation talent.

Shukor Yusof, founder of Endau Analytics and an aviation analyst, points out:

"Malaysia has produced highly skilled aviation talent for decades, yet many have been lost to Gulf carriers, not just to Singapore. There is no shortage of local talent in engineering. How to keep them contented in Malaysia, with local airlines, is a different proposition, and no solution has been found. This applies to all industries, across all races,".

To address this issue, collaboration between educational institutions and airlines to create specialized training programs could ensure a steady pipeline of skilled professionals within the region.

The Path Forward

As ASEAN continues to work towards greater economic integration, the aviation sector presents both challenges and opportunities. The push for a more liberalized air travel landscape, championed by AirAsia and supported by industry experts, aligns with the broader goals of ASEAN integration.

To move forward, several key steps could be considered:

  • Gradual relaxation of foreign ownership restrictions in national airlines
  • Harmonization of aviation regulations across ASEAN countries
  • Development of a comprehensive ASEAN open skies agreement
  • Investment in aviation infrastructure to support increased air traffic
  • Creation of regional training programs to develop and retain aviation talent

AirAsia's push for a more liberalized air travel landscape in ASEAN is more than just a business strategy; it's a call for the region to embrace the spirit of integration and cooperation that lies at the heart of ASEAN. As Tony Fernandes and industry experts have pointed out, increased competition in the aviation sector could bring significant benefits to consumers and economies across Southeast Asia.

While challenges remain, particularly in balancing national interests with regional integration, the potential rewards of a more open and competitive aviation ecosystem are substantial. As ASEAN countries continue to navigate these complex issues, the hope is that they will find a path forward that allows for greater connectivity, competition, and growth in the air travel sector.

As the aviation industry evolves and technology advances, it's crucial for ASEAN nations to adapt their policies to remain competitive on the global stage. By embracing a more liberalized approach to air travel, ASEAN has the opportunity to create a truly integrated and dynamic aviation landscape that can drive economic growth and improve connectivity for millions of people across the region.

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