How to avoid charity scams during California wildfires

[UNITED STATES] As wildfires rage through California, the devastation can leave communities in dire need of assistance. However, this crisis also attracts unscrupulous individuals looking to exploit the generosity of those wanting to help. Charity scams often emerge during such disasters, making it essential for donors to be vigilant. Here’s how you can protect yourself from falling victim to these scams while ensuring your contributions reach those who truly need them.

The aftermath of a disaster like the California wildfires creates an environment ripe for fraud. Scammers often capitalize on the emotional turmoil and urgency surrounding such events. According to California Attorney General Rob Bonta, “We have people with big hearts who want to help... We also see scammers who are taking advantage of that goodness and that generosity”. This sentiment underscores the importance of being cautious when considering donations.

Recognizing Common Scam Tactics

Scammers employ various tactics to deceive potential donors:

Impersonation: Fraudsters may pose as representatives from legitimate charities or even government agencies like FEMA, soliciting donations or personal information under false pretenses.

Urgency and Pressure: Many scams create a sense of urgency, pressuring individuals to act quickly without conducting proper research.

Misleading Names: Some organizations may use names that sound similar to reputable charities to confuse donors.

Social Media Solicitation: Scammers often take to social media platforms, using emotional appeals and images from the disaster to solicit funds directly.

Steps to Protect Yourself

To ensure your donations are going to legitimate organizations, follow these steps:

Research Charities Thoroughly: Before donating, take the time to verify the charity's legitimacy. Websites like Charity Navigator and the Better Business Bureau can provide insights into an organization’s credibility.

Avoid Clicking Links in Emails or Messages: Instead of clicking on links provided in unsolicited emails or messages, type the charity's website address directly into your browser. This helps avoid phishing attempts that could compromise your personal information.

Check Registration Status: In California, charities must register with the state’s Attorney General’s office. You can use their registry search tool to confirm that an organization is authorized and in good standing.

Be Skeptical of Crowdfunding Platforms: While platforms like GoFundMe can be legitimate, they are not immune to scams. Always verify who is receiving the funds and how they will be used.

Use Secure Payment Methods: Opt for traceable payment methods instead of cash donations. This ensures there is a record of your contribution and helps protect against fraud.

Report Suspicious Activity: If you encounter a scam or suspect fraudulent activity, report it to local authorities or the Attorney General’s office4.

Choosing Reputable Organizations

When deciding where to donate, consider established organizations with proven track records in disaster relief:

• American Red Cross
• Salvation Army
• World Central Kitchen

These organizations have systems in place to ensure that donations are used effectively and transparently5.

Quotes from Experts

In light of these challenges, experts emphasize the need for caution. Steve Weisman, a noted authority on scams, warns that “scammers are probably already on the ground... pretending to represent legitimate causes”. He advises potential donors to “ignore social media” solicitations and verify charities directly through their official websites.

Additionally, Bonta has reiterated that “if something doesn’t feel right, it probably isn’t,” urging Californians to trust their instincts when evaluating donation requests.

As Californians face the aftermath of devastating wildfires, it is crucial for donors to remain vigilant against charity scams. By following these guidelines and conducting thorough research before making contributions, you can ensure that your generosity supports those truly in need.